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Best & Cheapest Wisconsin Home Insurance as Rated by Customers in 2020

4.59 ★★★★★
1330 customer reviews
rated their claim's experience positively
4.59 ★★★★★
74 customer reviews
rated their claim's experience positively
4.23 ★★★★★
81 customer reviews
rated their claim's experience positively
4.20 ★★★★★
43 customer reviews
rated their claim's experience positively
4.16 ★★★★★
57 customer reviews
rated their claim's experience positively
4.14 ★★★★★
544 customer reviews
rated their claim's experience positively
4.07 ★★★★★
1197 customer reviews
rated their claim's experience positively
4.01 ★★★★★
270 customer reviews
rated their claim's experience positively
3.95 ★★★★★
3283 customer reviews
rated their claim's experience positively
3.89 ★★★★★
179 customer reviews
rated their claim's experience positively
3.87 ★★★★★
128 customer reviews
rated their claim's experience positively
3.80 ★★★★★
359 customer reviews
rated their claim's experience positively
3.59 ★★★★★
316 customer reviews
rated their claim's experience positively
3.54 ★★★★★
772 customer reviews
rated their claim's experience positively
3.19 ★★★★★
54 customer reviews
rated their claim's experience positively
2.59 ★★★★★
69 customer reviews
rated their claim's experience positively
2.53 ★★★★★
54 customer reviews
rated their claim's experience positively
1.27 ★★★★★
34 customer reviews
rated their claim's experience positively

Your home is likely one of your most valuable assets so it’s important to find a reputable insurance company to protect it. From storm damage to theft or vandalism, there are many things that may cause you to file a homeowners insurance claim. In the event something happens, don’t you want to feel confident you’ve protected your home with one of the best Wisconsin homeowners insurance companies?

To help you be more confident in your homeowners insurance company, we have reviews and rankings for hundreds of homeowners insurance companies so you can evaluate and compare the best Wisconsin home insurance companies. In the table above, you can sort through every homeowners insurance company ranked on Clearsurance. Next to each insurer you’ll find the company’s rating, which is based exclusively on the reviews and ratings provided by customers. Note: Only those companies with at least 25 homeowners insurance reviews are eligible to appear in the best Wisconsin homeowners insurance rankings.

If you’re looking for additional information on one of the best homeowners insurance companies in Wisconsin, you can visit the company’s profile page where you’ll learn about the company, additional coverages and potential discounts offered. You can also read reviews to see what other policyholders have to say about the home insurance company.

On this page:

Who offers the best homeowners insurance rates in Wisconsin for a $200K home?

Among the five largest companies in Wisconsin, West Bend Mutual Insurance offers the cheapest homeowners insurance rates on average for homes worth about $200K.

In the table below, you can compare average homeowners insurance rates for a $200K home from largest Wisconsin companies by market share.

Company Average rates for $200K dwelling
Acuity, a Mutual Insurance Company $920
American Family Insurance $1,095
Auto-Owners Insurance Group $939
State Farm Insurance Company $891
West Bend Mutual Insurance Company $705

These rates are based on a $200,000 dwelling with the following coverage limits: $100,000 personal property, $20,000 loss of use, $20,000 other structures, $300,000 liability and $5,000 medical. The policy has a $1,000 deductible. The house used for the profile was constructed in 2004 and the individual had a good insurance score. The rates displayed should only be used for comparative purposes as individual rates in Wisconsin will differ. Rate data is provided by Quadrant Information Services.

Who offers the best homeowners insurance rates in Wisconsin for a $400K home?

Among the companies analyzed, West Bend provides the cheapest homeowners insurance, on average, for a $400K home in Wisconsin.

The table below displays average homeowners insurance rates for a $400k home in Wisconsin for the five largest companies in the state by market share.

Company Average rates for $400K dwelling
Acuity, a Mutual Insurance Company $1,720
American Family Insurance $1,689
Auto-Owners Insurance Group $1,413
State Farm Insurance Company $1,406
West Bend Mutual Insurance Company $1,237

These rates are based on a $400,000 dwelling with the following coverage limits: $200,000 personal property, $40,000 loss of use, $40,000 other structures, $300,000 liability and $5,000 medical. The policy has a $1,000 deductible. The house used for the profile was constructed in 2004 and the individual had a good insurance score. The rates displayed should only be used for comparative purposes as individual rates in Wisconsin will differ. Rate data is provided by Quadrant Information Services.

Wisconsin property crime statistics

Theft and vandalism or malicious mischief are among the 16 perils a standard homeowners insurance policy protects you from. So, how does crime in Wisconsin compare to other states around the country? The FBI published the following statistics on crime in Wisconsin for 2016:

  • Property crime - 111,720
  • Burglary - 19,425
  • Larceny theft - 82,337

All three statistics for Wisconsin, when compared to the national average rate per 100,000 inhabitants, rank below the national average.

Wisconsin disaster statistics

Weather-related incidents are typically among the costliest homeowners insurance claims. FEMA has published statistics for each state since 1953. Data is updated through August 2018. Here’s a look at the Wisconsin federally declared disasters since 1953:

  • Severe storm - 20
  • Flood - 15
  • Tornado - 6
  • Snow - 4
  • Hurricane - 1

How homeowners insurance rates are calculated in Wisconsin

Ever wonder why you pay what you do for home insurance? Some things may be obvious, like the age of your home. But other factors that contribute to the price of homeowners insurance in Wisconsin may not be as obvious. Here’s a list of some of the things homeowners insurance companies consider when quoting you a rate:

  • The level of coverage required
  • The size of your mortgage
  • Your credit score
  • The square footage of your home
  • The geographic location of your home in Wisconsin
  • The condition of your home
  • The age of your home
  • The proximity of your home to a fire station
  • Your previous claims record
  • The amount of your deductible
  • Optional add-ons like umbrella insurance

Zillow estimates that homeowners can expect to pay approximately $35 each month for every $100,000 of your home's value.

How Clearsurance rates and ranks the best homeowners insurance companies in Wisconsin

Consistent with its mission towards greater transparency, Clearsurance does not keep its rating and ranking formulas in a black box. Our algorithm analyzes a range of inputs from our independent community of insurance customers, including:

  • Price
  • Customer Service
  • Claim service
  • Likelihood to renew

The algorithm also takes into account the percentage of what customers say the company does well vs. the percentage of what customers say the company could do better.

The Clearsurance customer ratings and rankings are derived entirely from customer reviews and ratings.

Homeowners insurance guide

Your home is likely your most valuable asset, making it that much more important that you insure your home with one of the best Wisconsin homeowners insurance companies. But beyond just picking a company, it’s crucial to have the right coverage and to understand that coverage. Did you know that a standard homeowners insurance policy has six types of coverage? And did you know that there are usually 16 types of perils found in a homeowners insurance policy?

At Clearsurance, we want to make sure you have a strong understanding of your homeowners insurance coverage and what it all means. Check out our homeowners insurance guide to become a smarter insurance customer. And for more educational content on other homeowners insurance topics, check out our homeowners insurance blog!